“Goldwater’s personal style, while ruggedly honest, was somewhat astringent and doctrinaire. In this connection, he was also badly served by his speechwriters, many of whom apparently regarded his candidacy as a golden opportunity to bring home a series of long-overlooked and highly unpleasant “truths” to the American people. It was—as it so often is—not so much what Goldwater said as how he said it.”
Source: The Making of the New Majority Party (1975)
Keywords: campaigns,biography,public-discourse
