"It will often be desirable to understate one's point slightly, provided it is clear to the audience that it is being understated and the audience...
Value of Overstatement
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Quotes
An extensive archive of Bill Rusher’s quotes. The section is organized thematically, enabling readers to filter his thought by different themes that he discussed over the years.
Deliberate Persona
"Let me assure you, my friend: There is nothing in the slightest accidental about the image I project. It is precisely the image I want to...
Reagan as Fighter
"Like a skillful club boxer, Reagan moved into the attack, landed his punches, backed off, shifted his weight, parried, and attacked again. I came...
Preferring Foreign Policy
"I know very little about economics and dislike what little I know. Why not assign me to talk on some aspect of the Communism question?" Source: If...
Rusher’s Razor on the GOP
"I made up my mind years ago that salvation for America, if it is to come at all, will not take place through the medium of the Republican Party....
Intellectual Discomfort and Thinking
"I recently read … a little homily to the effect that, if a person makes us think we're thinking, we love him; but if he makes us think, we hate...
Accusing Opponents on TV
"I'll make a little date with you, Mr. Sorensen … we'll come back on this program and hear where and when National Review advocated racism, and...
Presidential Character Rarity
"If this is one of the truest indicia of character—a temperament so balanced and serene that it can almost command its environment—then character is...
Choose Substance Over Style
"If you ever have to choose between solid substance and mere flashy style, by all means choose the substance." Source: How to Win Arguments (1981)...
Generational Mandate
"In the great systole and diastole of events, we are about to witness … a profound surge forward and upward, deriving its impetus from ancient and...
Goldwater’s Campaign Messaging
"Goldwater's personal style, while ruggedly honest, was somewhat astringent and doctrinaire. In this connection, he was also badly served by his...
Media’s Reaction to Reagan
"Grudgingly, in partial explanation of their failure to damage Reagan seriously, the media adopted his admirers' enthusiastic description of him as...