Bill Rusher Quotes

QuoteSourceThemes/Keywords
Politicians are the grease on which society’s wheels turn. And they can’t be better, most of the time, than a sort of low competence and honor.If Not Us, Who? William Rusher, National Review, and the Conservative Movementpolitics, politicians, government, leadership
He was an interesting man, and a complex man—and not in any sense of the word an evil man. I think he was, however, rather devoid of any moral appreciation of politics. I think he regarded it all as a tremendously complicated game. To me it was not a game.If Not Us, Who? William Rusher, National Review, and the Conservative Movementpolitics, Nixon, morality, strategy, ethics
An honest politician is one who, when bought, stays bought.If Not Us, Who? William Rusher, National Review, and the Conservative Movementpolitics, integrity, corruption, trust
[He] prosecuted the New Deal as though it were a criminal, piling up irresistible mountains of logic, lancing it with swift strokes of sarcastic humor, annihilating it with cavalry charges of oratory. Under his spell Republicans felt the thrill of the chase again—they lifted their heads high as they had not done for older and more experienced leaders in years.If Not Us, Who? William Rusher, National Review, and the Conservative MovementNew Deal, conservatism, Republican Party, elections
General Taylor, we have all enjoyed your witty remarks on the vicissitudes of ‘our party,’ and the medal you evidently feel Senator McCarthy has earned for his recent [improved] behavior. To keep the record in balance, though, I thought it would be well to recall that the last time your party was in power the Director of the Office of Special Political Affairs of the Department of State was a Russian spy, and the Deputy Chief of the Presentation Division of the Office of Strategic Services was a secret Communist, and the secretary of the National Labor Relations Board was a secret Communist. And I was just wondering, General, what medals you are handing out for that performance, and whether you have anything witty to say about it?”If Not Us, Who? William Rusher, National Review, and the Conservative MovementMcCarthyism, communism, Cold War, espionage, government
Most politicians … are pretty adept at sensing when to stop riding an issue … When it stops paying dividends, when on straight pleasure-pain principles it ceases to yield a sufficient return in praise, all but the most exceptional politicians will quietly drop it. McCarthy wouldn’t … [It] was a strange and ultimately fatal innocence.If Not Us, Who? William Rusher, National Review, and the Conservative Movementpolitics, McCarthy, strategy, elections, power
The one sin for which nature exacts the supreme penalty of national extinction is a failure on the part of the members of a society to believe [in] its inherent worth.If Not Us, Who? William Rusher, National Review, and the Conservative Movementnationalism, patriotism, society, survival
The struggle for survival must not be led, on behalf of the American society, by some doubt-ridden egghead exquisitely poised between Yea and Nay. The world will go—and perhaps rightly—to those who want it most. If it is to go to the defenders of freedom, they must want that freedom not merely in order to doubt, but to believe.If Not Us, Who? William Rusher, National Review, and the Conservative Movementfreedom, democracy, ideology, belief, leadership
I began doing and saying what I wanted to do and say, and immediately experienced a great sense of liberation.If Not Us, Who? William Rusher, National Review, and the Conservative Movementexpression, independence, personal growth, freedom
In the great systole and diastole of events, we are about to witness … a profound surge forward and upward, deriving its impetus from ancient and powerful truths that Liberalism has forgotten. And the highest (as well as politically the soundest) function we can perform—indeed, our moral obligation—is to spend our lives bringing this to birth and giving it a healthy political expression.If Not Us, Who? William Rusher, National Review, and the Conservative Movementliberalism, ideology, conservatism, political theory
I recently read … a little homily to the effect that, if a person makes us think we’re thinking, we love him; but if he makes us think, we hate him. Take your choice—and then make up your mind to take the consequences.If Not Us, Who? William Rusher, National Review, and the Conservative Movementintrospection, thought, debate, reflection, wisdom
I know very little about economics and dislike what little I know. Why not assign me to talk on some aspect of the Communism question?If Not Us, Who? William Rusher, National Review, and the Conservative Movementcommunism, economics, political knowledge, ideology
Both major parties, as presently constituted, are simply highly efficient vote-gathering machines. It is pointless to upbraid such a machine for failing to concern itself with principles—just as it would be pointless to reproach a pear tree for failing to bear plums.If Not Us, Who? William Rusher, National Review, and the Conservative Movementpolitical parties, elections, government, voting
Politicians are characteristically most polite to people whose support they hope some day to get, not to those whose support they already have.If Not Us, Who? William Rusher, National Review, and the Conservative Movementpolitics, elections, strategy, power, influence
I made up my mind years ago that salvation for America, if it is to come at all, will not take place through the medium of the Republican Party. The individual form of this dictum is embodied in what has come to be known as Rusher’s Razor: ‘No one, today, can be simultaneously honest, informed, and successful in the Republican Party.’ If Not Us, Who? William Rusher, National Review, and the Conservative Movementhonesty, conservatism, Republican Party, principles
Here’s a guy born with umpteen million dollars—and as collateral to that, all women fell over backwards at his approach. What the hell do you do to prove yourself, if you want to accomplish something, if you want to test yourself against the world? … I think it’s greatly to Rockefeller’s credit that he didn’t just spend his money and go after his women. That he really went after the governorship, and the presidency of the United States.If Not Us, Who? William Rusher, National Review, and the Conservative MovementRockefeller, wealth, ambition, character, reputation
It is a rather pathetic thing to see a man of Nixon’s stature … so tangled up in the complexities of his cork-screw course toward the Presidency that he doesn’t dare risk answering a simple question for fear of spilling some of the water he is forever carrying on both shoulders.If Not Us, Who? William Rusher, National Review, and the Conservative MovementNixon, presidential politics, strategy, image
There are certain qualities inherent in the man—in a way, almost the most appealing things about him, since they are the most authentic—which make him an unlikely winner in the long run: an idiosyncratic stubbornness, a noisy religiosity and a businessman’s contempt for politics and politicians.If Not Us, Who? William Rusher, National Review, and the Conservative Movementpolitics, Romney, elections, leadership, campaign
As for Reagan, I think that you are underrating the man. Essentially, there is no really good preparation for the Presidency, save perhaps being born into a family that somehow manages to endow its children with character.If Not Us, Who? William Rusher, National Review, and the Conservative MovementReagan, leadership, presidency, experience, preparation
in theory you had to ask their permission to set foot there, and I didn’t think they had the right to grant permission. So I would just wait until they were thrown out, and then I would go … I remember saying to Buckley, at one point, that I would no more go to the Soviet Union on vacation than I would, if Hitler had permitted it, have skied in the Austrian Alps during World War II.If Not Us, Who? William Rusher, National Review, and the Conservative MovementSoviet Union, Cold War, travel, politics, ideology
I’ll make a little date with you, Mr. Sorensen … we’ll come back on this program and hear where and when National Review advocated racism, and perhaps you can show it to me; and if you can’t, at that point I’ll call you a liar … You may think you’ve been in New York long enough to be a viable candidate for the United States Senate, but on the basis of your hysterical showing this evening you wouldn’t make a viable candidate for dog catcher of New York City.If Not Us, Who? William Rusher, National Review, and the Conservative Movementdebate, politics, media, confrontation, integrity
Let me assure you, my friend: There is nothing in the slightest accidental about the image I project. It is precisely the image I want to project—right down to the flag lapel pin and all of the other obnoxious parts of it. The fact that these attributes or characteristics are adjudged offensive by certain members of the younger American generation not only does not bother me; it positively gratifies me.If Not Us, Who? William Rusher, National Review, and the Conservative MovementAmerica, patriotism, identity, generational conflict
The talk of politicians when they let their hair down bears very little resemblance to dinner-table chatter in a well-run vicarage, and Mr. Nixon, as revealed in the [White House] transcripts, is no worse in this respect than many of his predecessors … or than most of the members of the House and Senate, who may soon be called upon to judge him.If Not Us, Who? William Rusher, National Review, and the Conservative MovementNixon, Watergate, politics, government, morality
Certainly the motive cannot be frugality; Congress is capable of squandering ten times $222 million in a single afternoon. Nor is there even any pretense that our Cambodian allies seek anything but their freedom, and the peace in which to enjoy it. It is shells provided by the Soviet Union and Red China that are slamming into the market-places of Phnom Penh, ripping open the bodies of children whose parents made the unbelievable mistake of trusting the United States.If Not Us, Who? William Rusher, National Review, and the Conservative MovementSoviet Union, Cold War, Cambodia, foreign relations
The masters of the Kremlin are not ten feet tall, and there is no objective reason why they must prevail. America’s resources are as vast as theirs, or vaster, our population at least as clever, our cultural tradition one of the world’s richest, our technology (for which they yearn) the finest on the planet. What we are suffering from is simply a decay of self-discipline and national will common in advanced and prosperous societies. If that decay could be reversed, the Soviet Union would cower in its Eurasian caves indefinitely.If Not Us, Who? William Rusher, National Review, and the Conservative MovementSoviet Union, Cold War, national strength, discipline
to resist the inevitable as stoutly as one can … it may not be inevitable after all—my notion of the future may be mistaken. In the second place, as an individual the really important thing for me is not what happens in my particular historical epoch, but how I personally respond to it.If Not Us, Who? William Rusher, National Review, and the Conservative Movementfuture, politics, philosophy, individualism, resilience
A moribund heap of chronic losers, serving a highly selective set of economic interests and little else … if the Republican party didn’t exist the Democrats would have to invent it: seldom have so many owed so much to so few.If Not Us, Who? William Rusher, National Review, and the Conservative MovementRepublican Party, elections, critique, political decline
Most politicians will agree with you and not mean a goddamn word of it.If Not Us, Who? William Rusher, National Review, and the Conservative Movementpolitics, deception, elections, dishonesty, power
We labored for at least two decades to persuade the rest of the world that we are a paper tiger. We succeeded, and the world is acting accordingly.If Not Us, Who? William Rusher, National Review, and the Conservative MovementAmerica, foreign policy, weakness, perception, global influence
I honestly don’t know whether there is still time to turn this country around, but I do know that the man America will elect on November 4th intends to try.If Not Us, Who? William Rusher, National Review, and the Conservative Movementhonesty, Reagan, elections, leadership, trust
When a man is in his thirties, the idea of serving in somebody else’s presidential administration can be exciting; in one’s fifties, it merely looks like an introduction to a lot of hassling that nobody needs.If Not Us, Who? William Rusher, National Review, and the Conservative Movementpolitics, career, government service, public office
"The world’s foremost authority on widgets” or “the world’s foremost authority on anything."If Not Us, Who? William Rusher, National Review, and the Conservative Movementpolitics, appointments, administration, expertise
I guess it is inevitable that most posts in government will be filled by the type of seaweed that drifts in and out with the tides of politics.If Not Us, Who? William Rusher, National Review, and the Conservative Movementgovernment, bureaucracy, transitions, appointments, frustration
I am a born interrupter—not, I hasten to say, because I want to be discourteous, but because my mind has raced ahead … to some crushing response that I find it unbearably difficult to delay … I have probably … lost or damaged more arguments in this way than in any other.If Not Us, Who? William Rusher, National Review, and the Conservative Movementdebate, argumentation, strategy, reaction, rhetoric
Conservatives had better be grateful for Ronald Reagan, for my guess is that he is unique. We shall not see his like again.If Not Us, Who? William Rusher, National Review, and the Conservative MovementReagan, conservatism, uniqueness, leadership, legacy
How can you have a reasonable agenda for redesigning the Environmental Protection Agency, when no conservative has ever served there? Reagan has been like Columbus. He has led us ashore on a continent many of us have never seen or been on.If Not Us, Who? William Rusher, National Review, and the Conservative MovementReagan, government, conservative governance, policy, bureaucracy
Soviet society is simply too incongruent with the realities of human nature and the laws of economics to survive indefinitely … As the noose of necessity draws tighter, the sounds of dissension within the Politburo will grow louder.If Not Us, Who? William Rusher, National Review, and the Conservative MovementSoviet Union, Cold War, communism, economics, instability
What’s a nice guy like you doing in a party like that? … The Democratic party you have fought and bled for is gone.If Not Us, Who? William Rusher, National Review, and the Conservative MovementDemocratic Party, politics, Carter, political shifts, ideology
Like a skillful club boxer, Reagan moved into the attack, landed his punches, backed off, shifted his weight, parried, and attacked again. I came to feel that I was watching a protagonist who knew precisely what he wanted, enjoyed battling for it, and firmly intended to get it in the long run.If Not Us, Who? William Rusher, National Review, and the Conservative MovementReagan, leadership, strategy, campaign, effectiveness
Richard Nixon will break your heart.If Not Us, Who? William Rusher, National Review, and the Conservative MovementNixon, politics, presidency, betrayal, strategy
Exercising may make your day; it would assuredly ruin mine.If Not Us, Who? William Rusher, National Review, and the Conservative Movementhealth, humor, personal habits, lifestyle
No doubt he ought to have been made of sterner stuff. But there is simply no denying that President Reagan is extremely sensitive to the human aspects of these grim events … Too much stress on the human element—that must count as a weakness in any president. But if Ronald Reagan has to have a weakness, I’m kind of glad it’s that one.If Not Us, Who? William Rusher, National Review, and the Conservative MovementReagan, emotions, Iran-Contra, leadership, compassion
Encourage the ailing Soviet system to (1) sit down, (2) lie down, and (3) die, in that order. It has started to sit down. This is not the time to proclaim (or to forget) the terribly evil thing it has been.If Not Us, Who? William Rusher, National Review, and the Conservative MovementSoviet Union, Cold War, communism, policy, collapse
San Francisco has a dreadful reputation among conservatives, and New Yorkers are forever raising the subject … I just dismiss it. I’m not in the least interested in what the majority of people in San Francisco think. I like the weather, I like the food, I like the ambiance. It’s where I want to live. If they want to live there too—good luck.If Not Us, Who? William Rusher, National Review, and the Conservative Movementconservatism, lifestyle, identity, geography, culture
Presidents wear out their welcome, and each president is denounced as the worst president we have ever had. I heard that about literally every president of the United States, so I don’t take it all that seriously.If Not Us, Who? William Rusher, National Review, and the Conservative Movementpolitics, elections, presidency, public perception
Don’t worry; there’s a yin and a yang to politics.If Not Us, Who? William Rusher, National Review, and the Conservative Movementpolitics, philosophy, balance, ideology, cyclic trends
A steady diet of political infighting tends to coarsen, and ultimately to cheapen, most participants. They approach politics as reasonably honorable citizens, and by imperceptible degrees it sucks them into its vortex. The plainly right shades into the nearly wrong; the inexcusable slowly becomes the barely permissible. At last the best of men become very nearly the worst, and behave—usually in the name of some long-forgotten virtue—in ways that would shame a pain-crazed rattlesnake. But here and there, now and then, some individual defies the pattern, and succeeds in the teeth of the seemingly universal Gresham’s Law of politics. A Taft, a Goldwater, a Bracken Lee makes the truth pay off, for a change, and gladdens the hearts of millions who supposed that honesty could never again win an election.Special Counsel (1968)politicians, corruption, influence, power, morality
Certainly it is possible to overstate the role that Communists in government have played in perverting America’s policy during the past thirty-five or forty years, but it simply will not do to argue that they have played none at all. Every American soldier who died in Korea, or who has died or will die in Vietnam, or who must yet die elsewhere before Communist China is tamed at last, is in one sense a victim of the high-ranking Americans who served the cause of Communism in the Treasury Department in the years 1943-45.Special Counsel (1968)communism, foreign policy, Vietnam, Cold War, treason
A break with Communism, and an offer to “tell all,” is fundamentally inconsistent with a determination to avoid naming names...Special Counsel (1968)communism, whistleblowing, Cold War, betrayal, exposure
Every man feels a natural distaste for exposing others whose crimes, however great, seem after all no greater to him than the crimes of the one doing the exposing—and were done, moreover, in complicity with him, and in the bond of mutual trust and secrecy. The short answer is that, in this highly unsatisfactory world, we are not granted the luxury of placing our obligations to our friends on a level equal to, let alone higher than, our obligation to the society that shelters both them and us; and when we join with them in a conspiracy to destroy that society, and then break with them, our obligations to them and to it are fundamentally inconsistent—and the obligation to the society … is paramount.Special Counsel (1968)society, loyalty, responsibility, betrayal, ethics
Few appointments were ever better calculated to arouse resentment on all sides. Everybody over 26 resented Cohn’s youth. Everybody less clever … resented his undeniable intelligence. Republicans resented Cohn because he was a Democrat, and a noisy one at that. Democrats resented him for “selling out” to a Republican. Many of his fellow Jews resented him because they were tremulously convinced that the whole so-called “Communist issue” contained the seeds of a native fascism and a concomitant anti-Semitism … Many hard-shelled rightists around the country, whose innermost hearts contained a trace (or more) of anti-Semitism, resented him for being a Jew. Finally, it must be conceded that Roy Cohn’s personality is no threat to, say, Bing Crosby’s. Personally wealthy, addicted to flashy clothes, block-long limousines, and dizzy blondes, with an abrupt air that struck many people as intolerably overbearing, Cohn would have been a thorny problem in image-improvement for even the best PR firm; as counsel to the McCarthy committee he was a sort of Abominable-Snowman-in-Residence.Special Counsel (1968)Roy Cohn, McCarthyism, controversy, reputation, justice
It is not too much to say … that Witness is the beginning of wisdom for those who would truly understand the problem of American Communism. It is almost impossible to read those simple, eloquent pages and disbelieve the man who wrote them. Those who wish to persist in other views are best advised to leave the book unread.Special Counsel (1968)Whittaker Chambers, communism, history, political influence
It is entirely proper to remove an employee from a government job if he is demonstrably a security risk, without requiring the government to prove that the employee has already committed a crime. Life, liberty, and property are rights, not to be taken away without meeting a heavy burden of proof of wrongdoing; but government employment is a privilege, and doubts concerning fitness for it should properly be resolved in favor of the government.Special Counsel (1968)government, security, rights, employment, safety
because it is based on a fundamentally inadequate and mistaken concept of man’s nature, I believe it is doomed to final failure—for the same reason that the proposition that two and two make five is doomed to final failure. It does not follow, however, that the free world … will necessarily prevail in its present mortal struggle with Communism. Free men are divided among themselves, and profoundly unsure of their course. When God is “dead” in the hearts of many good men, and Science is our king; when even conservatives find it difficult to synthesize and express in modern terms the traditional wisdom of the West … it is impossible to feel that the prospects for the victory of free men are very bright, still less that their victory is inevitable. But … since the real problem is not our adversary’s strength but our own weakness and irresolution, the remedy lies within us. Communism’s absurd and primitive scientism could not possibly prevail against a free world sure of its own meaning and destiny. That is why I agreed so thoroughly, from the very first, with the basic contention of National Review: namely, that what America has most to fear is not the Communists either at home or abroad, but our own good-hearted, well-meaning fellow citizens of the liberal persuasion, whose unintended effect has been to sap the survival powers of free societies everywhere.Special Counsel (1968)philosophy, communism, National Review, ideology, struggle
Social conservatism, like economic conservatism, can at times become an offensive caricature of its best self. Cultural pride can freeze into bigotry; a forgivable hostility to “big guys” can degenerate into a mere envious hatred of rich or otherwise successful individuals. The all too human desire for better material circumstances can be warped, by a really artful demagogue, into such dangerous claptrap as Huey Long’s famous slogan, “Every man a king." But social conservatism can also serve to moderate the near-Puritan severity of traditional conservative economics without undermining its basic structure. And that is a contribution almost beyond price.The Making of the New Majority Party (1975)economics, conservatism, ideology, cultural values
There is no sadder chapter in the whole history of American conservatism than that which describes how Richard Nixon, in whom the majority of Republican conservatives at Miami Beach in 1968 had so incautiously placed their faith, systematically and cynically abandoned, between 1969 and 1972, most of the conservative principles that justify participation in politics … One may regret, on many grounds, the end he came to; but no conservative who trusted him can ever easily forgive, let alone forget, the betrayal he committed.The Making of the New Majority Party (1975)Nixon, conservatism, betrayal, Republican Party
Watergate teaches us, too, the virtues of having politicians, rather than mere managers and technicians, operating the levers of ultimate power. Men such as Mitchell, Haldeman, and Ehrlichman were not intrinsically evil, whatever their critics may say; but neither were they “politicians” in the best sense of that word. A municipal bond lawyer, an advertising account executive, and a real estate lawyer, they brought to the service of Richard Nixon impressive administrative skills as well as total personal loyalty; but they never understood the necessity for compromise that lies at the heart of politics, or grasped the great truth that not even the best intentions can justify wronging one’s fellow citizens.The Making of the New Majority Party (1975)politics, Nixon, corruption, power, ethics
No one can effectively lead or even work for the Republican Party today, because no one can possibly say what it stands for.The Making of the New Majority Party (1975)Republican Party, identity crisis, division, leadership
Of course, nothing worth while is ever achieved without sacrifice, and the formation of the coalition I have described will entail losses as well as gains—though the gains will far outweigh the losses. The principal loss will be among the upper-class WASPs concentrated in the Northeast … These voters, while presently still registering Republican in fair numbers, were largely educated in the liberal-dominated academies, are heavily influenced by the liberal media, and thus are already all but lost to one or another political manifestation of liberalism … They are culturally a world away from the ethos and concerns of social conservatives, and indeed represent much that the latter instinctively oppose. It will be no very wrenching experience to bid them a firm farewell.The Making of the New Majority Party (1975)conservatism, elections, Republican Party, coalition, voting shift
Most of the hopes vested in the UN were absurd from the start; virtually all of the rest have been destroyed, one by one, as it has increasingly fallen (with our entire consent and even complicity, by the way) into the hands of the so-called “Third World” bloc of ex-colonial countries, few of which seriously merit the name of “nation.”The Making of the New Majority Party (1975)United Nations, international relations, decline, politics
If this is one of the truest indicia of character—a temperament so balanced and serene that it can almost command its environment—then character is bound to be rare among politicians, even the best of them, for they naturally tend to reflect rather than command their environment. But we see evidences of precisely this quality in America’s very greatest presidents—Washington and Lincoln—and I do not hesitate to set it down at the very top of my own personal list of requirements.The Making of the New Majority Party (1975)Reagan, presidency, qualities, leadership, historical comparison
Goldwater’s personal style, while ruggedly honest, was somewhat astringent and doctrinaire. In this connection, he was also badly served by his speechwriters, many of whom apparently regarded his candidacy as a golden opportunity to bring home a series of long-overlooked and highly unpleasant “truths” to the American people. It was—as it so often is—not so much what Goldwater said as how he said it.The Making of the New Majority Party (1975)Goldwater, elections, rhetoric, campaign, conservatism
It is a fact of human psychology that there are types of personalities simply incapable of participating in a collective effort, especially if that effort requires them to subordinate their own preferences in any serious degree. Worse yet, there are individuals who are simply unable to endure the experience, or even the prospect, of victory: people … for whom the thrill of political action lies, not in the possibility of success, but in the struggle itself, or even in defeat. There are large unconscious elements of sadism and masochism in such personalities, and their impact upon healthier forms of political action can be (and historically often has been) catastrophic. The Independence Party should avoid like the proverbial plague their predictable efforts to use it to serve their self-defeating purposes.The Making of the New Majority Party (1975)political psychology, conservatism, ideology, character
Politics … is a serious business—for its regular practitioners a true profession—and experience acquired in it, in managerial as much as in candidatorial capacities, is a precious asset. What issues should be emphasized; what compromises should be accepted; what needs to be done to mount an effective campaign—these are all questions concerning which the opinion of an expert, or for that matter of anyone having a little practical experience, is usually worth far more than the intuitions of unseasoned amateurs.The Making of the New Majority Party (1975)politics, strategy, campaign management, experience, expertise
The untested assumption required us to suppose that such an electorate, or at least a majority of its members, would be capable of exercising the discrimination, the self-restraint, and where necessary the self-denial, that characterized previous successful examples of democracy. One of Athens’ ten thousand citizens, after discussions with his peers, might plausibly be able … to resist the blandishments of some demagogue who was trying to persuade the voters that he could make silk purses out of sows’ ears. A property-owner in early 19th-century England or America was certainly no easy mark for such a proposition. But in America, as the 20th century nears its end, we are relying for similar skepticism and restraint on a potential electorate of at least 140 million voters, ranging in age from 18 to senility, large numbers of whom have no identifiable vested interest whatever in the prevailing social system (quite the contrary), and many of whom are functional illiterates as well. There is nothing wrong with the heart of a society that takes such a gamble; we may even borrow Herbert Hoover’s description of Prohibition and call it “an experiment noble in purpose.” But it is nonetheless an experiment, and there is no blinking at the mounting evidence that the experiment isn’t going very well—either here, or in the Western European democracies that have tried it too.The Making of the New Majority Party (1975)democracy, voting rights, skepticism, government, reform
Being a voter these days is no bed of roses; the quality of public debate has declined shockingly since the days of Lincoln and Douglas. Bombarded on all sides by alleged experts uttering flatly contradictory advice on (say) economic policy; bewildered by the intricate ballet of such terms as “inflation,” “stagflation,” and “slumpflation”; knowing for sure only that he and his family are feeling the pinch—is it reasonable to expect even comprehension, let alone self-restraint, from such a voter? Yet that is the leaky vessel in which 20th-century democracy has set sail … The mechanisms of borrowing and inflation have been used and abused by a series of profligate administrations until the interest alone on our national debt exceeds $30 billion every year … The day of economic reckoning is very near, and is bound to be painful.The Making of the New Majority Party (1975)voters, elections, democracy, public debate, media influence
People often have other reasons for arguing: unacknowledged or even unconscious reasons that have little or nothing to do with “prevailing” or “winning.” We ourselves are more subject to irrational impulses than we usually realize or care to admit. And even if we personally never argue for any but the most pressing and justifiable of reasons, we assuredly live in a world where plenty of other people do. In order to prevail over our adversary, it is important to understand his real reason for arguing—a reason of which he himself may be wholly unaware.How to Win Arguments (1981)argumentation, debate, psychology, persuasion, rationality
It is a waste of time to squander a lot of heavy logic on situations that are simply not designed to respond to purely logical treatment.How to Win Arguments (1981)logic, debate, strategy, argumentation, persuasion
What do we mean by “winning”? If the objective is to achieve some quick result—to induce a particular action, or even simply rouse an immediate sense of approbation and identification—then the competent arguer will say and do things that will cause him to be liked by his opponent or the audience, even at the technical expense of his argument. He may omit certain points because they might be offensive to some … he will carefully avoid ridiculing even the patently ridiculous … All this is quite proper. But pulling one’s punches may also have the side effect of letting falsehood off too easily for the audience’s (or even the opponent’s) long-range good. One may win an argument today by exciting personal admiration or gratitude or even sympathy; but arguments “won” in this way tend to get lost retroactively.How to Win Arguments (1981)argumentation, persuasion, influence, strategy, debate
A genuine change of mind on a subject important to us … is often—perhaps usually—accompanied by pain. Do not, then, expect to see real progress on such a front registered by the presence of enthusiasm … The ego needs time to marshal its defenses—either to try to restore the toppled idol, or to come to terms with the toppling, or (at the very least) to regain its own shattered composure.How to Win Arguments (1981)change, debate, personal transformation, psychology, argument
The argument from consequences … tends on the whole to be somewhat weaker than the argument from analogy … precisely because it lacks the stiffening of plausibility which a reasonably apposite analogy provides. The prediction has to fly on its own, as it were; and it flies, or falls, depending on the target audience’s (often biased) perception of its likelihood.How to Win Arguments (1981)logic, analogy, debate, persuasion, reasoning
It will often be desirable to understate one’s point slightly, provided it is clear to the audience that it is being understated and the audience can be depended on to enhance it appropriately themselves. They will credit the arguer with a scrupulous concern not to exaggerate, and like him the better for it. But this would be a poorer world without overstatement, and it has … a valid place in argumentation. Provided, above all, that the audience recognizes the exaggeration as deliberate but not malignant—i.e., not intended to deceive—it can highlight a point without injuring it in the least.How to Win Arguments (1981)debate, persuasion, credibility, strategy, exaggeration
Rhetorical devices are nothing to be ashamed of. On the contrary, they are indispensable tools serving … to enhance and enrich the plodding words that necessarily form the basic substance of human communication. They are only unfair—and if so perceived, dangerous to the user—when those in the audience feel they are being used manipulatively.How to Win Arguments (1981)persuasion, argumentation, public speaking, rhetoric
No matter how competent an arguer may be, the time will inevitably come when he makes a mistake … Back away, quickly and completely. Do it unostentatiously if possible, but above all do it. No matter how disagreeable the immediate effect of such a retreat may be, it is infinitely preferable to trying to defend a position that one knows, deep down, is indefensible against an adversary who usually knows it as well as you do.How to Win Arguments (1981)argumentation, strategy, mistakes, correction, public perception
The competent arguer won’t adopt a position in the first place unless he is absolutely sure it is defensible.How to Win Arguments (1981)debate, argumentation, preparation, evidence, position
While mistakes ought to be admitted as promptly and economically as possible, care ought to be taken to fill the resulting hole in the line of argumentation. A faulty analogy should be replaced by a valid one, an erroneous quotation by an accurate one.How to Win Arguments (1981)argumentation, strategy, correction, revision, rhetoric
… I have made it a point to understand my opponents’ arguments just as well as I possibly could—the better to combat them. And for that purpose there is simply nothing quite like “putting yourself in your opponent’s shoes.” How to Win Arguments (1981)debate, understanding, strategy, opposition, preparation
If you ever have to choose between solid substance and mere flashy style, by all means choose the substance.How to Win Arguments (1981)argumentation, substance, style, persuasion, influence
Bill Buckley’s emergence onto the national stage … in the 1950s, and the impact of his striking personality … caused a lesion in the self-confidence of many liberals that materially influenced the attitudes of both conservatives and liberals thereafter, as well as the ultimate outcome of their long struggle. Buckley was to become far better known during the 1960s and nationally—even internationally—famous during the 1970s. He is today a truly national figure by any standard … But his truly seminal contributions to the conservative movement occurred in the decade of the 1950s, and although the founding of National Review is indisputably the greatest of these, I would not hesitate to put second the impact … of his own remarkable personality.The Rise of the Right (1984)conservatism, National Review, leadership, influence, ideology
… Goldwater’s popularity as a conservative candidate stemmed in very substantial part from the sharp contrast between his personal and political qualities and those of John Kennedy. Time, and the poignant fact of Kennedy’s subsequent assassination, have softened and sanctified our memories of the man; but two decades ago he was a living, breathing politician, not an icon, and a great many people were prepared to consider an alternative in 1964. Kennedy was from … the Northeast, and connoted many qualities associated with it: Harvard, great wealth, sophistication, and political liberalism. Goldwater hailed from … the opposite and newest corner of the nation, the Southwest, and personified most of the human characteristics associated with its people: a sort of rugged, earthy, manly innocence… Kennedy’s sudden replacement by Johnson, therefore, was little short of a disaster for Goldwater’s hopes of election … Instead of confronting a northeasterner, with whom he could contrast spectacularly and perhaps to advantage, Goldwater would now be pitted against a fellow southwesterner … from a background not merely less opulent than Kennedy’s, but dirt poor. Worst of all, Johnson, despite his political origins in FDR’s New Deal, was identified, and rightly, with the relatively conservative southern wing of the Democratic party … Goldwater and his managers would never be able to persuade most Americans that Lyndon Johnson represented any of the new tendencies in the country which so many of them feared and opposed.The Rise of the Right (1984)Goldwater, elections, Kennedy, campaign, ideology
The importance of the 1964 campaign as a recruiting device … must not be overlooked. Most presidential campaigns are mechanical affairs, their demonstrations of popular support staged and phony. Goldwater’s campaign, in terms of human beings recruited and despite his subsequent heavy defeat, was a political tsunami.The Rise of the Right (1984)Goldwater, campaign, conservatism, recruitment, movement
The discussion lasted an astonishing three hours and ended … only because both Buckley and I had other appointments. I remember being particularly struck by the way in which almost every imaginable subject had, in Nixon’s estimation, two sides. “On the one hand,” he would begin, outlining the case for one view. “On the other hand,” he would then continue, pressing his palms together and flipping them over like pancakes—and go on to state the other side of the question. He seemed fascinated by this dual nature of the universe.The Rise of the Right (1984)Nixon, politics, pragmatism, decision-making, ambiguity
Reportedly Nixon … regards the détente with Peking as the principal jewel in the notoriously underdecorated diadem of his administration, but the benefits to the United States are hard to perceive. Certainly those visions of Communist Chinese sugarplums that danced in the heads of many a greedy American businessman gave gone glimmering: Mainland China is so poor and primitive that not even lavish loans can prepare it for all the things American businessmen are eager to sell it … And Peking’s chronic hysterics over our continuing arms trade with Taiwan certainly suggest that we have merely substituted for concern over a flaccid enemy an equal or worse preoccupation with a fat and pouting “friend.”The Rise of the Right (1984)Nixon, foreign policy, China, diplomacy, presidency
Occasionally … Goldwater shoots from the hip; it is at least possible that he hated himself the morning after that interview. But it is more likely, I am sorry to say, that Goldwater’s grip on conservative principles just isn’t (and perhaps never was) the absolutely dependable thing we believe it to be … he endorsed Nixon for the Republican nomination in 1968 … It is an open secret that Goldwater is in Ford’s camp today, ready to endorse him … when it will do the most good. He said publicly in November 1974 that Rockefeller would be “acceptable” to him as Ford’s choice for Vice President. And now he proclaims that Rockefeller “would be a damn good president”! Every dog is entitled to one bite, they say—but four?The Rise of the Right (1984)Goldwater, elections, conservatism, loyalty, betrayal
For me personally, the most painful … aspect of the immediately ensuing weeks was a fair amount of good-natured ribbing by conservative friends … who had predicted all along that the project would fail. I had known very well, however, the odds against success and had taken the gamble with my eyes wide open. If 1976 had been the year a new major party appeared on the national scene (as the Republican party itself had done, swiftly eclipsing the Whigs, in 1856), we would have been hailed as prophets. Since the attempt failed, we were fair game for scoffers and critics.The Rise of the Right (1984)third-party politics, Republican Party, leadership, loss
My own guess is that what makes the critics of the religious right obscurely uncomfortable about its views is not that it “tries to impose them on others” (it doesn’t, save by the perfectly legitimate processes of evangelism and ordinary political lobbying) but that it harbors moral views at all—i.e., takes morality seriously, as a guide to personal conduct. Many Americans, and not merely liberals by a long shot, tend to deal with morality in very gingerly fashion—keeping it at a comfortable distance, applying it in extremely abstract ways, and taking swift refuge in a pious “refusal to judge” whenever a moral issue is raised in a concrete manner or context.The Rise of the Right (1984)religion, morality, conservatism, political influence
The Op-Ed page of the New York Times … is allegedly intended to afford space for the expression of a large variety of views on public questions, including views at variance with the opinions of the Times itself. In practice … it has tended to become increasingly a sort of Hyde Park Corner for various leftish and liberal opinions for which the Times doesn’t care to take responsibility.The Coming Battle for the Media: Curbing the Power of the Media Elite (1988).media, bias, liberalism, press, journalism
Precise what metamorphosis do the Dotty Lynches of contemporary Washington undergo on the short trip from Senator Hart’s headquarters to CBS? And just how did the versatile Wally Chalmers manage to shed his identity as a member of Ted Kennedy’s staff and purify his soul for service at CBS News, then smoothly resume his role as a Democratic apparatchik, fit to become executive director of the Democratic National Committee? Or do such people in fact simply remain, and behave as, liberal Democrats while working for CBS?The Coming Battle for the Media: Curbing the Power of the Media Elite (1988).media, CBS, Democrats, politics, press influence
A conviction that the media in general are biased against liberalism is simply not to be found in liberalism’s general set of beliefs as it is in that of conservatism, and also of the harder Left. On the contrary, liberals are usually quick to praise the media, deny that the media are biased, and defend the media’s claimed prerogatives against all challengers. For them to do otherwise would be ingratitude indeed.The Coming Battle for the Media: Curbing the Power of the Media Elite (1988).media, liberalism, bias, conservatism, influence
Where, in the case of the Kennedy presidency—the apotheosis of an imperial clan if there ever was one—was the media’s alleged “inherent bias against the establishment”? Where was the media’s famed “appetite for bad news”? (Or did the Kennedy White House simply not generate any bad news?)The Coming Battle for the Media: Curbing the Power of the Media Elite (1988).Kennedy, media, bias, presidency, press relations
The truth … is that American liberals lost effective control of the Johnson administration and its agenda in or about 1966, when Johnson’s Great Society programs … began to be overshadowed by his increasing commitment to the war in Vietnam … It is no coincidence whatever that the liberal media elite’s “inherent bias against the establishment,” and therefore against the presidency, dates from precisely the same period. Since then, there has not been a president in the White House, Republican or Democrat, of whom liberals wholeheartedly approved, and the fact that the media have in general attacked all of them does not … disprove, but in fact demonstrates, their knee-jerk liberalism.The Coming Battle for the Media: Curbing the Power of the Media Elite (1988).Johnson, Vietnam, media, liberalism, war
Grudgingly, in partial explanation of their failure to damage Reagan seriously, the media adopted his admirers’ enthusiastic description of him as the Great Communicator. On November 6, 1984, he proved his right to that title by winning reelection 49 states to 1. At that point, a good many conservatives were beginning to suspect that the media—and for that matter the liberals generally—had been overrated as adversaries. Granted, Ronald Reagan was clearly something pretty special when it came to winning the hearts of the American people; but it no longer seemed quite so impossible to win national elections, even with the major media solidly in the opposition’s corner. To many conservatives, it was a blessed relief to know that there were at least some things the media couldn’t always do.The Coming Battle for the Media: Curbing the Power of the Media Elite (1988).Reagan, media, elections, public perception, communication
When the media win a court case, we all hear about the victory; when they lose, “the issue” (in the words of the New York Times upon one such melancholy occasion) “remains unresolved."The Coming Battle for the Media: Curbing the Power of the Media Elite (1988).media, legal cases, bias, court rulings, public trust
There is evidence that liberals … may themselves be preparing to enter the lists of those who monitor the media. According to [an item in the Christian Science Monitor], “Ralph Nader is launching a media newsletter this fall.” If his purpose is to contend that America’s major media aren’t liberal enough, he must be insatiable indeed.The Coming Battle for the Media: Curbing the Power of the Media Elite (1988).media, Ralph Nader, liberalism, monitoring, media influence